Friday, 21 June 2024

Welcome function and AMP 2024 registration at 18:30:

Kick off AMP 2024 at WineArc in Stellenbosch, enjoying a sizzling South African spit braai and networking with fellow media enthusiasts. Mingle with black-owned wine brand owners and raise a toast to the future of African storytelling! Powered by South Africa Wine and MDIF.

Address: ARC Nietvoorbij, Corner of Helshoogte Road & R44, Stellenbosch

Saturday, 22 June 2024

Network, grab a coffee, and breakfast snack from 07:30. The event starts promptly at 08:30, and if you haven’t registered yet, you can do so now!

Shaping the future of African independent media

Don’t miss this powerhouse panel! Hear award-winning journalists and media strategists dissect innovative storytelling approaches, the digital age’s double-edged sword of opportunity and challenge, and the unwavering need for independent voices to hold power accountable.

Entrepreneurial thinking in journalism

Discover the power of entrepreneurial thinking in journalism. Learn how to cultivate a mindset for innovation and strategic planning, fostering long-term success for your independent media organisation. Gain invaluable insights from a global tech and business leader.

Niche up for success!

Tired of being a jack-of-all-trades? Discover how to leverage niche strategies to carve out your space in the independent media market. Become a leader in your chosen field with actionable steps for identifying your passionate audience, building a loyal community, and crafting content that resonates.

Founders forum: The secrets of media entrepreneurs

Go behind the scenes with media mavericks from across Africa! Hear their stories of overcoming obstacles and forging their own paths in the ever-changing media landscape. Learn from their grit, determination, and the hidden pitfalls they’ve navigated.

The rise of Gen Z journalists: Redefining the game?

From their digital fluency to their unique approach to confrontation, this session delves into the world of Gen Z journalists. Explore their strengths and challenges, and discover how media houses can tap into their power to drive innovation and shape the future of journalism. We also explore their focus on mental health and well-being in the face of constant online pressure.

The power of video storytelling: Captivate your audience

Master the art of captivating video narratives! Representatives from Seen.TV and YouTube Shorts will share their insights on crafting compelling stories that resonate with viewers on these powerful platforms.

Funding for good: Exploring innovative models

Delve into the world of media funding and development in South Africa. Hear from the Association of Independent Publishers (AIP) and the Media Development and Diversity Agency (MDDA) about their innovative strategies for supporting community and public good media.

Is Google abandoning news in Africa? A candid conversation

Get straight answers! Engage in a candid discussion with Google about the challenges facing online journalism, including the impact of AI, search algorithms, and advertising technology.

Navigating democracy: The media’s crucial role in elections

With a surge of elections across Africa in 2024, the role of media in upholding democracy takes centre stage. Join a panel discussion with renowned journalists and media leaders as they explore how media can ensure fair and transparent elections.

Sunday, 23 June 2024

Unlocking revenue diversity: Lessons from media innovators

Learn practical strategies for diversifying income streams and ensuring the long-term sustainability of your media organisation. Gain insights from real case studies presented by media innovators who have successfully navigated this challenge.

Barely surviving, yet vital: Independent community media in South Africa

Celebrate the resilience of independent community media outlets in South Africa! Hear their stories of overcoming challenges and the vital role they play in upholding democratic values.

AI in African media: Friend or foe?

Artificial intelligence (AI) is rapidly transforming the media landscape. We explore the potential of AI to personalise content and streamline workflows for independent media outlets. However, ethical considerations regarding deep fakes and synthetic media will also be discussed.

Exploring media self-regulation: Holding ourselves accountable

Dive into the world of media self-regulation with the South African National Editors’ Forum (SANEF) and Media Monitoring Africa. This session will explore the mechanisms and challenges of ensuring responsible journalism and upholding ethical standards.

The intersection of social justice, food security, and media

How can media narratives drive change for social justice and food security? A leading researcher explores this crucial intersection and the power of media to raise awareness and advocate for positive change.

Fact-checking in the age of deep fakes

Learn essential skills for navigating the complex world of misinformation and disinformation. Gain practical strategies for identifying and debunking deep fakes.

Zero-cost & low-cost platforms for media

Explore strategies for building and sustaining media ventures with minimal resources. Discover cost-effective tools and platforms to amplify your voice and reach a wider audience.